Brazil has been adversely effected by deregulation in the 1990s, which has seen boom and bust cycles in the coffee market. This in combination with industrial scale production has made the price of green coffee beans historically low and places additional financial pressure on farmers. In an attempt to combat this experts have sought to create a higher quality Brazilian blend that can be sold at higher prices.In 1773 coffee was marginal in North America but after the Boston Tea Party ones political affiliation and patriotism could increasingly be determined by whether you drank coffee or tea. Coffee's mass production in the America's started when the wife of the governor for French Guinea gave her departing Brazilian lover Francisco Polletta flowers with hidden fertile coffee beans as exporting them was illegal. Resulting in Brazil becoming the world powerhouse in coffee production and being a driving force in its modernization, decimation of rain forest and slave trade. Creating vast wealth for the coffee ba
